Pinterest Social Media Manager (Remote Projects)
Kings Crest Global, United States
Job Description
Join the exciting world of King’s Crest Global!
What you're applying for
As a Pinterest Social Media Manager, you'll have the exciting opportunity to take the lead in developing and executing effective social media strategies specifically tailored for the Pinterest platform With your expertise in Pinterest best practices and creative mindset, you will craft visually captivating content that resonates with our clients' target audience, aligns with their marketing objectives, and reflects their unique brand identity
What you’ll do
- Collaborate closely with the Head of Social Media and Project Manager to ensure the timely delivery of client requirements and content deliverables
- Develop and implement a comprehensive Pinterest social media strategy to achieve defined goals and targets
- Create and curate visually appealing and compelling content such as infographics, images, videos, and other forms of content suitable for Pinterest, that resonates with the target audience, while maintaining brand voice and identity
- Research and identify current trends, keywords, and popular themes to inform content creation and maximise reach
- Create monthly content schedules, including pin descriptions, captions, keywords, and other relevant metadata
- Upload and organise all content in designated client folders and update the content calendar accordingly
- Engage with users on Pinterest in a professional and timely manner, fostering community interaction and brand loyalty
- Implement Pinterest SEO strategies, like keyword research and optimization, and using appropriate hashtags to increase the visibility of the brand's pins and boards
- Monitor, optimise, and report on Pinterest advertising campaigns, if applicable
- Monitor and analyse Pinterest metrics and provide regular reports to clients, offering insights and recommendations for optimization
- Conduct competitor analysis and keep an eye on industry trends to inform strategies and stay ahead of the curve
- Ensure all Pinterest activities comply with the platform's policies and guidelines, as well as any relevant laws and regulations
What you’ll need
- 2-5 years of experience working as a Social Media Manager, demonstrating a strong track record of success
- Passion for social media and an in-depth understanding of Pinterest platform
- Proficiency in managing both organic and paid social media strategies
- Excellent communication skills, both written and verbal, to effectively convey brand messaging
- Experience creating compelling content for various social media platforms, showcasing your ability to captivate audiences
- Knowledge of design tools such as Figma, Canva, CapCut, and other relevant creator tools
- Proven ability to create engaging short and long-form videos that resonate with the target audience
- Familiarity and comfort using platforms like Hootsuite, Later, Monday.com and Slack
- Understanding of social media analytics and reporting tools to track performance and derive actionable insights
- Adaptability and the ability to optimise strategies and pivot when necessary
- A proactive and creative mindset, consistently seeking innovative ideas and approaches
- Strong multitasking skills to thrive in a fast-paced environment, handling multiple tasks, teams, and clients simultaneously
- Understanding of brand identity and the importance of maintaining a consistent tone of voice
Details
Location: Remote (candidates can work from anywhere as long as they are available within European time zones)
Contract Type: Freelance (payment is determined upon successful completion of each project)
Total Project Hours: 20 - 40 (on average a month, depending on the complexity of the project and individual's performance)
Timeline: Projects usually range between two to six weeks and will have specific deadlines and timelines that must be met. Successful candidates will be expected to work closely with the project team to ensure timely completion of each project (in this case, there is an opportunity for ongoing project work).
At KCG, we are committed to diversity and inclusivity. We never discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.