Regional Business Development Specialist
Plum Creek Recovery Ranch, United States
Job Description
Job Summary
The Business Development Liaison is responsible for representing the facility in assigned markets to include hospitals, crisis units, physicians, mental health professionals and other assigned groups or agencies. Collaborate closely with clinicians, discharge coordinators, physicians, social workers, and management to generate new referral sources, maintaining those relationships, and consistently promoting Plum Creek Recovery Ranch throughout the behavioral healthcare community. The Liaison must grow and maintain a pipeline of client referral sources to consistently increase the facility’s overall community awareness.
Essential Duties:
- Listens to customer feedback and assists in identifying and evaluating new services; presents to administration
- Assists in researching and gathering information and materials to develop public relations, marketing, and other facility communication projects.
- Assists in planning, organizing and conducting various internal and external activities for department such as facility tours, health fairs, open houses, networking events, and outreach efforts.
- Prepares strategic plans on a bi-monthly basis.
- Demonstrates effective prospecting and qualifying skills.
- Demonstrates effective use of the 7 stages of the sales cycle with existing and prospective referral sources.
- Requests business referrals in each encounter.
- Successfully meets sales team standards, including mix of scheduled appointments, cold calling, follow-ups, and discharge information drop-offs.
- Maintains the data base system associated with sales activities.
- Participates in ongoing self-study training of product knowledge and competitive offerings.
- Takes responsibility for training for personal development.
- Actively supports the company's ongoing referral communication and development program.
- Maintains positive working relationships within the industry and with other key agents of the company.
- Supports the company's and department financial goals.
- Upholds the Organization's ethics and customer service standards.
- Understands potential client PHI and maintains the appropriate confidentiality
- Travels assigned territory conducting in person meetings with prospective referral sources
- Maintains effective relationships with referral sources
- Develops rapport with Plum Creek clinicians to effectively communicate Plum Creek treatment model, programs and services to prospective referral sources
- Performs related duties as requested
Requirements
Job Requirements
Education and/or Licensure Bachelor's degree in marketing or related field. No required licensure.
Experience
Five (5) years in healthcare marketing and/or community relations, preferably in behavioral health. Must possess excellent written and verbal communication skills. Ability to take initiative, problem solve and follow through appropriately.
Additional Requirements Valid TX Driver’s License. Bilingual in Spanish a plus.
Knowledge Skills and Abilities
- Displays basic knowledge of treatment procedures; interventions common to substance use disorder clients.
- Communicates effectively with a variety of individuals and functions calmly in situations which require a high degree of sensitivity, tact, and diplomacy. Provides prompt, efficient, and responsive service.
- Ability to exercise appropriate judgment in answering questions and releasing information; analyze and project consequences of decisions and/or recommendations.
- Excellent written and oral communication English skills; skills in facilitating and/or co-facilitating process-oriented and didactic groups.
- Ability to read, analyze, and interpret general business materials, professional journals, technical procedures, or governmental regulations.
- Ability to write reports, business correspondence, and proposals.
- Ability to effectively present information both electronically and in person and respond to questions from clients, customers and the general public.
- Ability to solve practical problems and deal with a variety of variables in situations where only limited standardization exists.
- Ability to interpret a variety of instructions.
- Ability to effectively plan sales strategy.
- Ability to analyze a territory market and produce a plan both short-term and long-term with actionable goals and targets.
- Ability to negotiate and build relationships.
- Ability to work on multiple tasks or parts of tasks simultaneously to ensure timely completion of work activities.
Physical Requirements/Environmental Conditions
Perfo