Events Manager
Verve Coffee Roasters, United States

At Verve Coffee Roasters, we believe the coffee experience is our responsibility from seed to cup. Coffee is our craft, our ritual, our passion. It drives us and inspires us. With this simple truth and responsibility we are bridging the gap from farmlevel to streetlevel. We believe in absolutely delighting customers wherever and whenever they encounter the Verve brand and our products. Our goal is to create a timeless brand that stands for innovation, ethics, and excellence in the minds and hearts of customers worldwide. We seek a hardworking, energetic, detail-oriented Events Manager to join our team and help us grow.

Responsibilities:

• Lead the charge on all events, including but not limited Expo West, SCA, internal events, marketing pushes and paid events
• Lead event management, including vetting, logistics, staffing, experience design, branding, and materials, as well as post-event activations and marketing communications
• Manage and create events budget in partnership with Accounting amp; Finance team
• Manage the staffing of all events, coordinating with other departments as needed
• Align events, activations, and industry presence to key marketing and brand goals
• Handle both marketing/brand events and revenue-generating event programs such as venue rentals, for-hire Verve coffee, and related events
• With HR support, lead company-wide employee events, including regional all-staff Annual Summits, annual employee parties, and internal surprise + delight moments
• Maintain event standard operating procedures and related documentation
• Oversee donation requests and charity event participation
• Act as a product and brand ambassador, delivering exceptional coffee service at events and representing the Verve brand
• Manage the cross-functional events calendar and regularly communicate key information internally
• Conduct analysis of events ROI and regularly share out events impact and analysis
• Manage all events supplies, products, vehicles, and physical materials as a part of leading the events team
• Experience thinking ‘beyond the booth,’ such as placing speaking engagements, developing ancillary events to a keystone event, and/or running multi-location events such as retail pop-ups
• Develop events marketing and communications plans in partnership with other marketing team members
• Track and manage the events marketing budget and allocations
• Handle inbound marketing inquiries and screen opportunities for brand partnerships
• In collaboration with the Retail Team, launch and oversee Verve’s catering program
• Vet and manage cafe filming requests
• Support for special projects, as needed

Skills:

• Resourceful, detail-oriented, and a problem-solver who can take the initiative and move projects forward
• Extremely well-organized, methodical, and efficient
• The ability to thrive in a fast-paced, collaborative environment with competing priorities and quick turnaround times
• Self-motivated and proficient at managing multiple projects simultaneously
• Exceptional collaboration, communication, and interpersonal skills
• An ability to work well and motivate all different types of people

Qualifications:

• 3 or more years of experience in sales, events, management, or marketing roles
• Clean driving record
• Events management and/or events production experience is required
• Experience leading a cross-functional team and/or directly managing employees
• Excellent planning, negotiating, problem-solving and organizational skills
• Self-directed team player with proven ability to deliver projects on time and on budget
• Excellent written and verbal communication skills
• Ability to create clear event briefs, presentations, timelines, and reports
• An eye for design and the ability to stay ahead of consumer trends
• Demonstrated impact in a prior business or professional role
• A passion for coffee and people
• Coffee knowledge and barista skills are a plus
• Experience in consumer-facing marketing and/or B2B marketing experience is a plus
• Ability to travel up to 50-70%
• Ability to work weekends and Holiday

Pay amp; Benefits:

• $75,000-$90,000 Annual Salary
• Full-time employees are eligible for Paid Time Off and insurance coverage per plan terms as well as participation in Verve Coffee’s 401k plan, per plan terms; all employees qualify for paid sick days
• Free coffee with each paycheck
• All employees receive a 30% discount on all merchandise, whole bean, beverages, and food items

Verve Coffee Roasters is committed to creating an accessible, supportive environment that recognizes

Job Rewards and Benefits