Senior Enrollment Marketing Manager (6 Month Contract)
COLOR, United States
Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Jan 10, 2024
Last Date
Feb 10, 2024
Location(s)
Job Description
Color is a health technology company that makes population-scale healthcare programs accessible, convenient, and cost-effective for everyone. We work with employers, labor unions, national health initiatives, governments, and public health institutions to provide the tools for preventive health and disease management, including cancer early detection, screening, and care management.
Apply to join Color and do the most meaningful work of your career. If you are not sure that you’re 100% qualified but are up for the challenge - we want you to apply!
As a Senior Enrollment Marketing Manager, you will spearhead our B2C initiatives, focusing on maximizing employee enrollment in our cancer screening program post-sales. This role is crucial in ensuring high employee utilization of our services within each employer's workforce.
This is a 6 month contract role.
How You’ll Contribute:
Color is an equal opportunity and affirmative action employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Color prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law. Color conforms to the spirit as well as to the letter of all applicable laws and regulations. We are also committed to providing reasonable accommodations for qualified applicants with disabilities in our recruitment process.
Apply to join Color and do the most meaningful work of your career. If you are not sure that you’re 100% qualified but are up for the challenge - we want you to apply!
As a Senior Enrollment Marketing Manager, you will spearhead our B2C initiatives, focusing on maximizing employee enrollment in our cancer screening program post-sales. This role is crucial in ensuring high employee utilization of our services within each employer's workforce.
This is a 6 month contract role.
How You’ll Contribute:
- Develop and implement strategies to maximize employee enrollment in the cancer screening program - including email, mailer, newsletter, webinar and incentive campaigns.
- Design and execute targeted communication and engagement campaigns to educate employees about the program's benefits.
- Monitor and analyze enrollment data to identify trends and opportunities for increased participation.
- Create compelling content and resources to drive employee understanding and uptake of the program.
- Work cross-functionally with the Client Services and Product teams to align enrollment and ongoing engagement tactics.
- Bachelor’s degree in Marketing, Communications, Health Promotion, or related field.
- 5+ years of experience in B2C marketing, preferably in healthcare or wellness programs.
- Proven ability to design and execute successful enrollment and engagement and campaigns.
- Strong data analysis skills and ability to derive insights from enrollment metrics.
- Excellent interpersonal and collaboration skills, with a focus on customer success.
- Creative thinker with a passion for health promotion and preventive care.
- Experienced in writing creative copy.
- Competitive salary
- Comprehensive medical, dental, vision, life, and disability benefits
- 401k match
- Monthly phone and wifi stipend for employees
- Generous vacation policy, paid holidays and company-wide recharge days
- Equal paid parental leave for birthing and non-birthing parents
- Four complimentary clinical-grade genetic testing kits for you and your family
Color is an equal opportunity and affirmative action employer. In accordance with anti-discrimination law, it is the purpose of this policy to effectuate these principles and mandates. Color prohibits discrimination and harassment of any type and affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law. Color conforms to the spirit as well as to the letter of all applicable laws and regulations. We are also committed to providing reasonable accommodations for qualified applicants with disabilities in our recruitment process.
Job Specification
Job Rewards and Benefits
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