The Purpose Brand agency is an award-winning, full-service public relations, brand and digital content marketing firm in Chicago. Purpose Brand always puts purpose into practice making brands relevant and communities stronger. Services include media and public relations, brand strategy, content creation, web design and development, content strategy, special events, video marketing and training.
This position is currently hybrid with bi-weekly in-office days required.
We are seeking an entrepreneurial self-starter to fill the role of Public Relations Account Executive. The ideal candidate has 5 years of progressive PR experience including 3-5 years Agency experience at a top 4 public relations firm, with strong strategic thinking, leadership and communications skills in both B2B and B2C industries. Exceptional performers will have the opportunity to expand this role into a Director position.
Job Responsibilities
- Client Counsel amp; Communication - Provide the highest caliber of client service and executive level counsel
- Strategy amp; Counsel - Demonstrate deep understanding of client brands and communication goals; understands market position and competitive set
- Account Management - Independently run accounts; develop and execute strategic programs and initiatives; build and manage budgets
- Media Strategy - Guide overall media strategy and campaigns; maintain and build relationships with the press
- Go-to-market strategy- work with subject matter experts to guide other strategic elements of the marketing mix. This may include events, community engagement, collateral development, social media, web development, as well as other content development.
- Agency Development - Oversee internal account teams; provide training, guidance and create development opportunities for junior level staff
- Industry Expert - Act as an industry news maven; attend networking events
- New Business Development - Identify and establish key relationships with high-level decision makers with prospective clients
- Time and account budget management
- Ensuring the account is supported by the team and results are achieved
Requirements
- Bachelor’s degree in public relations, communications, journalism or related studies
- Must have experience developing public relations campaigns as part of integrated marketing efforts
- 5 years B2B and B2C public relations, media relations, or corporate communications
- 3 years experience at a top 4 public relations firm required
- 2 years CPG brand manager experience a plus
- Excellent written and oral communications skills with knowledge of AP writing style
- Proficiency in Microsoft Office (PowerPoint, Word, Excel)
- Extremely detail-oriented, organized and ability to thrive in a fast-paced entrepreneurial environment
- Community engagement experience is a plus
- Good communicator and works well with people
Benefits
Full health, vision, and dental
401K