Marketing Manager
LG Display America, Inc, United States
Job Description
Job Summary:
The Marketing Manager will work towards research and analysis of the North America TV/Gaming
Monitor market to find opportunities to expand company’s core business goal as well as enhance strategic capability. This role will contribute to the company by fulfilling of in-depth market analysis, maximizing company profits and developing sales strategies.
Responsibility:
- Conduct research for weekly retail price and promotion activities for TV/Gaming Monitor from major U.S. retailers and evaluate the information to find implications for each segment of the markets
- Determine market insights by analyzing, summarizing sales trend to generate reports to executives and any related divisions on regular basis
- Forecast U.S. TV/Gaming Monitor demand based on consumer market analysis(SWOT/ sell-in amp; out data/ retail price/ competitor segment status/ macro environment)
- Measure and report on the performance of marketing campaigns, gain insight and support Management to establish the most optimized strategy
- Monitor current and potential customer market performance
- Collaborate with customers and retailers to align market strategies and promote new products by coordinating meetings and call
- Build strong relationship with customer/market channels(retailers/research firms)
- Manage customer and retailer profiles
- Present company’s newest products(PRM) and market outlook to customers and discuss a possible business opportunity
· Gather the latest industry related news to generate insightful analysis(new product/ service, business model, emerging tech) as well as to report to executives in real time
- Perform other duties as assigned
- Expected base salary: $100,000~$180,000 (the salary offered will depend on several factors, including your years of experience, level, education, training, and comparison to other employees already in this role)
LG Display America, Inc. participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program. https://e-verify.uscis.gov/web/media/resourcesContents/E-Verify_Participation_Poster_ES.pdf
Requirements
- 8+ years of progressive work experience in market/sales analysis and research
- Preferred ERP system experience
- Preferred bilingual in English and Korean
- Bachelor’s degree
- Authorized to work for any U.S. employer (This role does not provide visa sponsorship)
- Team worker, good attitude, and energetic
- Travel required: 10%~ up to 40%
Benefits
- Health, Dental, Vision, and Life insurance covered at 100% for employees
- 401(k) plan with company match
- Company lunch provided (twice a week)