Head Of US PR And Communications

Head Of US PR And Communications
Canva, United States

Experience
2 Years
Salary
0 - 0 USD
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As Described in Job Ad
Total Vacancies
1 Job
Posted on
Feb 15, 2021
Last Date
Mar 15, 2021
Location(s)

Job Description

At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and everyone, on every platform! Inspired by a team of talented thinkers, an amazing culture and remarkable growth trajectory – we’re out to change the world, one design at a time.

Since launch in August 2013 we have grown exponentially, amassing over 40 million active users across 190 different countries who have created more than 4 Billion designs. We are one of the world’s fastest growing technology companies and we have only achieved about 1% of what we are capable of!

The role & team

Canva is looking for a talented Head of Communications and Public Relations to lead our external communications efforts across our key markets in the U.S.. This person will have experience developing a US consumer narrative, shaping messaging leading external PR/Communications agencies and building and empowering distributed teams.

While we’re well known in Australia, we have a long way to go to reach our mission to be the most loved brand in the world, starting with the US. You’ll introduce our product, mission, and culture to millions of people through earned media, leading our push into North America (you'll bring your own contacts and experience to the role). You’ll help contribute to a global strategy, and lead the charge locally — working alongside our global team to deliver a strategic localised approach across product, corporate, consumer and enterprise PR.

As Head of US Communications and PR, you’ll work closely with our founders, leadership and global comms team to help shape communications strategy for Canva. You’ll help develop annual and quarterly US communications plans, and build a high performing and engaged team to help you execute.

This role is based on the US West Coast, with regular travel to other markets.

What you'll do:

Lead our US communications strategy and partner closely with the founders and leadership to support both our short and long-term business strategy for the US

Build multiple strong, strategic narratives that cement Canva as the platform to power the modern workforce

Embody Canva’s brand pillars (Human, Inspiring, Empowering) and ensure they’re being reflected in all our communications

Develop, coach, and support teams with standards, processes, and the right infrastructure to have the biggest possible impact.

Build a content engine to continuously deliver high value thought leadership content to drive general awareness, and support our enterprise teams with quality leads

Develop a hiring roadmap for the US communications team and build a highly engaged and performing team to achieve our goals

Act as a spokesperson where required, representing Canva in media, with our community and to investors

Lead a newly selected PR & Communication agency, and monitor their performance

Partner with the wider marketing team (brand marketing, social media and community, media partnerships etc.) on US marketing plans and initiatives including our newsroom training program

Support high-level business partnerships by providing strategic counsel and execution to help further awareness and credibility through new alliances

Support analyst and local government relations

Measure and report on key success and failure metrics over time

Job Specification

What we're looking for:

10+ years experience in leading US PR & Communications strategy and teams, with around 3 years in a Director role or similar.

Experience launching products for global, world-class brands, and driving campaigns, communications and go-to-market initiatives.

You’ll understand the world of product, corporate, consumer and enterprise communications and have demonstrated experience in developing strategies that deliver the objectives of each.

You are comfortable taking story ideas from concept to launch – creating themes that can play through PR, social media, executive keynotes, general marketing, and internal messaging.

You’re a great connector - you’ll bring the right partners to build on Canva’s strategic comms directives, and know who to approach for external support.

Experience leading an external PR/Comms agency in the U.S.

You’ll have a wealth of existing notable media connections across the US.

A natural leader who can rally teams of all kinds (including external agencies), and influence and work with a wide range of stakeholders, including the founders, speciality leads, product teams, sales, customer service, email, marketing product design, engineering etc to deliver on communications campaigns in time.

Outcomes and results focussed. You know how to prioritize strategy and goals for teams and rally everyone to focus on the highest impact things.

You’ll have incredible organisational skills and attention to detail and be able to balance the big picture with getting the important things right.

Benefits:

Competitive salary, plus equity options in one of the world's fastest growing Technology companies

Flexible working hours, we value work-life balance

Generous parental leave policy

Professional education allowance

Extremely competitive 401k plan

Healthcare plan

Sponsored social clubs and team events

Fun and quirky celebrations

Relocation budget provided for interstate or overseas candidates

One of our core values at Canva, “Being a force for good” means we are actively working towards a world that isn't just good for a small few, but one that’s good for everyone. We believe deeply that bringing together diversity of thoughts, perspectives and expression is key for building the best product for our equally diverse community. To achieve this, we need to constantly work towards making Canva the best place to work, for everyone.

Canva is currently one of Australia’s hottest technology companies and has been the ranked #1 Australian Workplace in Technology by JobAdvisor for two years in a row.

Job Rewards and Benefits

Canva

Computer Software - Sydney, Australia
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