Associate Manager, Content Marketing

Associate Manager, Content Marketing
Ritual, United States

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Feb 20, 2021
Last Date
Mar 20, 2021
Location(s)

Job Description

Position: Associate Manager, Content MarketingReports to: Associate Director, Content MarketingLocation: Onsite/Culver City (remote through pandemic)
EssentialRitual is looking for an Associate Manager of Content Marketing to help grow the brand’s organic presence on search and other discovery channels. A unique opportunity to combine creative output with a data-driven approach, this role will be expected to write, produce, and optimize editorial content, input and execute on SEO strategy, and target new channel opportunities. The ideal candidate will have a strong editorial background, an analytical mind, and a proven track record in leveraging content to drive organic growth. You’ll join a hands-on, highly collaborative team of marketers who are passionate about connecting Ritual’s philosophy with new audiences, especially as we continue to grow our product portfolio.What You'll Do:
  • Help drive our SEO strategy, with a focus on writing and producing keyword-optimized editorial content and growing Ritual’s share of search.
  • Work with Product Marketing and Ramp;D to translate the science behind our products into compelling and relatable content. You’ll ensure that our brand voice is consistent across all channels and regulatory-compliant.
  • Collaborate with our Social and Influencer teams as we build our YouTube and TikTok presence, ensuring our content is optimized and ideally leading the charge on VSEO strategy.
  • Partner with our Growth team as a consulting voice on affiliate and other acquisition-focused, content-driven projects, such as landing pages.
  • Identify, champion, and execute new channel opportunities, with the ultimate goal of making Ritual the most organically discoverable brand in the VMS space and beyond.
  • Routinely report on performance and socialize key insights with the broader org.
Who You Are:
  • Creative, but data-driven. You’ll need to combine the best of both in this role, producing amazing content with the purpose of influencing audience behavior.
  • A visionary. You’re always one step ahead of emerging channels, new content opportunities, and social media trends.
  • Intuitive. You know how to speak to an audience in a way that doesn’t feel gimmicky, trite, or clinical. You can anticipate their questions, their sentiment, and their search behavior.
  • Collaborative. You love working across teams and sharing your knowledge to help others produce their best work.
  • Endlessly curious. You’re always hungry to learn moreabout the industry at large, the science behind our products, and how our audience thinks. And you’re really good at distilling, communicating, and acting on your findings.
What You Need:
  • Strong writing skills and 3+ years of editorial experience. We’d love to see a portfolio or clips if you have them, and you can expect to fill out an edit test.
  • Expertise in SEO strategy, and a proven track record in driving organic growth through content.
  • The ability to balance creative thinking with a data-driven approach, gathering and acting on key performance insights.
  • Experience working in a collaborative, cross-functional capacity, as this role will touch brand marketing, acquisition, and more.
  • Project and calendar management skills are a must.
  • A passion for health, science, and inspiring audiences to build healthy habits is a big plus!
Why Ritual?Since launching in October 2016, Ritual has grown to be a cultural revolution in the health industry. We’re not about pseudoscience, half-truths or health fads. We are simple, effective, and backed by real science. We have some pretty great benefits amp; perks related to our office environment, however, they have been limited due to the global health situation. See below for our adjusted available perks until we can get back into the office together!
Equity participation401k Match - Up to 4%Free Ritual productsUnlimited PTO - 10 days minimum to keep you freshBi-Annual Performance ReviewsRitual First Fridays - Enti

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Ritual

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