This senior level role will support revenue growth of the sales organization by arming them with the ongoing tools, assets and packages they need to be effective and providing framework, client support and general oversight of strategic partnership development for annual/multi-year deals. The Sr. Manager, Partnership Solutions will report directly to the Head of Partnership Solutions, North America and will be based in the NY office with domestic travel.
Deliver value for our partners while helping to achieve Samsung Ads goals.
Communicate and influence across the organization, working cross-functionally with Sales, Product Marketing, Strategic Marketing, Analytics/Insights, Fin Ops, Biz Ops and internal/external partners to develop highly effective relationships with partners and strong GTM plans.
Partner with sales team to better understand customer requirements and market needs in order to continue to drive category leadership.
Work internally with vertical sales, marketing, product and technology teams to shape enterprise partnership strategy for Samsung Ads.
Work externally with strategic partners to develop commercial strategies, innovate joint technology solutions and shape account plans.
Execute development of sales ready content and resources including sales collateral, seasonal/annual packages, bespoke sales solutions, standard playbooks, vertical specific narratives/communications and new partnership framework and solutions.
Co-pilot marketing strategy, tactical planning, execution and assessment on special projects, betas/tests, and strategic partnership development efforts.
Define what success looks like for partners and develop prioritization criteria
Develop measurement strategy for go-to-market activities of new partner offerings, including overall sales impact, sales per partner, number of offerings, and other key revenue-generating metrics
Skills and Qualifications
Qualifications
10+ years of industry experience with a heavy emphasis on B2B/Sales Marketing, Partnership Marketing and/or Partnership Development experience
Strong working knowledge of best practices in advanced/linear tv, digital media, big data, ad tech and full funnel marketing strategy
Experience working with sales leaders in driving pipeline and revenue
Demonstrated ability to think strategically and creatively while applying sound business judgment and financial metrics.
Track record of success building a strategic partner ecosystem with solutions or innovation programs
Experience guiding creative production of campaigns, collateral/presentations, websites, videos and other marketing materials.
A deep proficiency for storytelling with experience translating insights, product information and data into client-facing narratives, presentations and other marketing collateral.
A superb track record for project management, executing multiple projects simultaneously, at a high frequency and to completion with minimal guidance, working both independently as well as collaboratively in a team environment
Experience thinking creatively, communicating and presenting to large groups, and a deep proficiency in brand building
Ability to move quickly and navigate through complexity to arrive at solutions and outcomes that drive results