We are looking for an experienced VP Marketing to provide strategic leadership and direction to the marketing organization. You will be partnering closely with the leadership team in designing and implementing effective marketing strategies that align with the overall business objectives.
You will oversee a team of enthusiastic marketing professionals and will manage the next phase of Zenoti’s growth. Leading beauty and wellness businesses in most major cities are Zenoti’s customers who make people feel good to find their great. With a proven solution, market leadership in customer base, it is the ideal time to be part of our accelerating growth story.
What will I be doing?
· Build amp; drive a highly efficient team of marketing professionals
· Lead Product Marketing for our business units catering to Enterprise amp; Mid-Market customers. (Core Product, FinTech amp; Small business unit, Simplified I.O - Add ons)
· Lead Branding amp; Corporate Communications, Customer relations amp; Events.
· Drive Lead Generation amp; Sales Support teams to spearhead our ambitious sales goals.
· Define marketing strategies to support the company’s overall strategy and drive sustainable, profitable growth.
· Be a Customer Champion - Utilize Data Insights amp; Analytics to deliver superior, personalized customer experiences.
· Be our Chief Storyteller- Be an ambassador of our brand by creating and telling brand stories and inviting consumers, employees to participate in the narrative.
· Drive Innovation by creating customer offerings and advance marketing with new technology platforms, tools amp; techniques.
· Direct and support market research collection, analysis, and interpretation of market data for short- and long-term market forecasts, and understanding of opportunities and challenges
Additional Deliverables
· Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands
· Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique voice
· Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
· Create a solid network of strategic partnerships
Requirements
Benefits
At Zenoti, we believe that when people feel good, they are able to do great things. We enable our employees to unleash their potential by providing enriching career opportunities and dynamic financial rewards. We foster an enriching culture, supportive and dynamic work environment, and encourage our employees to balance life, work, and wellbeing. We offer all of our employees: