Wanted: Content Marketing Manager
Lemonpie, United States

Hi there! We’re Lemonpie and we’re looking for an experienced, fun, innovative, and entirely game-changing Content Marketing Manager. We hope you’re the one we’ve been waiting for.

Our Content Marketing Manager position is a full-time role with a mission to create, manage, and oversee our clients podcast marketing strategy and assets, and ensure our goals for them are not only met but exceeded.

A bit about our Podcast Content Marketing services:

As a full-service podcast production company, we offer podcast content marketing packages in addition to standard production services to equip our clients with quality marketing assets for each episode of their podcast.

You (or the team members who report to you) will listen to each episode of client podcasts, draw insights from it, and create marketable assets out of them. Some of these assets may include things like:

• Episode Takeaways
• Articles
• Newsletters
• Quote Graphics
• Audiograms
• Videos / Video Clips
• Slideshows
  

Many of our clients are using this playbook to drive (or supplement) their entire content strategy across all of their channels.

A Day in the Life

Imagine for a moment that you wake up in the morning, and you’re not mad about it because this is what you were made for.

Your commute is 45 seconds. You brew great coffee or tea (or Kombucha if you’re into that type of thing), then hop on Slack and share what you’ll be working on with the team.

From there, you might find yourself on a new client Kickoff Call to understand their marketing goals, strengths, and areas where the podcast marketing assets we create for them will have the biggest impact (and how we should execute it for them to have that impact).

Then it’s on to listening to an episode of another client’s latest podcast episode, pulling out the gold from it, and turning that into takeaways, an article, and the copy for video clips and social posts.

Maybe you have a 1:1 with a member of our leadership team, or participate in a Chat N’ Chill (a monthly team meeting where we leave work behind for an hour so, you guessed it, we can chat and we can chill).

Next up you might be working with our video creative director to develop a new style/template for a client’s marketing videos on YouTube and social.

You’re then possibly ending the day with some analytics reviews to see what’s working and what’s not (as much as we hoped it would) for our clients marketing assets, and coming up with some ideas you can send to the client to help them improve how they’re using the assets.

There will be many memes, gifs, and team collaborations in the mix too, of course.

It’s not a day at Lemonpie if you haven’t laughed and learned.

And we don’t just say that - we make it our mission to ensure each and every day results in a team that’s happier and more fulfilled than the day before and growing together, even from hundreds of miles apart.

Requirements

Must haves:

• A minimum of 3 years experience building and managing content strategies
  • You will be responsible for setting the strategy of each clients podcast content marketing program, executing that strategy yourself (or managing multiple team members who are executing the strategy), and iterating it over time to get the best results.
• Experience creating a variety of content types (written, video, audio, etc.)
  
• A broad understanding of content and social media marketing strategies
  • You will guide our clients on how we think about podcast marketing, what content and social media marketing strategies are most effective right now across different channels (LinkedIn, Twitter, IG, YouTube, etc.).

• A broad understanding of business
  • You’ll be working with podcasts from various industries. It could be a SaaS podcast, or a show about the safety industry. Without knowing the industry, you’ll have to pick out key moments, great quotables or takeaways that you’ll turn into other written content.

• Excellent communication skills. You’ll be running point with clients on everything related to their podcast content marketing strategy. You’ll be responsible for promptly and kindly responding to clients with any questions they may have, as well as briefing your team on various projects and keeping our Leadership team updated as needed.
  
• Even better writing skills. You’ll need to summarize (sometimes long and/or complex) takeaways in 1 or 2 sentences and in a way everyone can understand. You can listen to someone tell you about their business, and then communicate what they do in a way anybody could under

Job Rewards and Benefits