Marketing Lead
Bully Pulpit Interactive, United States

As Bully Pulpit Interactive’s (BPI) Marketing Lead, you will shape and share BPI’s brand story by increasing the profile and relevance of our firm and its leaders, extending the impact of our thought leadership initiatives, and introducing our capabilities and offerings to new audiences and brands. You will work alongside BPI’s Communications Director to help us differentiate ourselves in an increasingly crowded media market in a way that is consistent with our thriving culture and helps us attract both marquee talent and business. As the communications world changes, BPI is increasingly playing first chair roles across industries and needs a marketing lead who is capable of positioning our brand in front of more senior decision-makers.

In this role, you will be responsible for supporting our leadership team across all brand initiatives. Some days will be comprised of managing press requests or initiating press outreach, where you’ll craft unique angles and achieve a high pitch to placement percentage. Other days you’ll write thought leadership pieces, while leading content and creative development for our website, social channels and more. On some occasions, you’ll prep colleagues for interviews, panels and conferences. Overall, you’ll keep up to date with industry trends, manage virtual and in-person events, and ensure our brand is competitive by managing the submission of awards that recognize our work, individuals and our creative point of view. Ultimately, helping us showcase our work to win major awards and brand recognition.

The ideal candidate is someone who possesses creative initiative and is skilled at explaining complex ideas to broad audiences. Someone who is a passionate written and verbal storyteller with an intellectual curiosity that includes researching industries, partners and clients to better understand how they think in their worlds and how these ideas connect to our brand and story.

Bully Pulpit Interactive is a modern communications firm that builds believers at the speed of news. Whether it is for brands, causes, or candidates, we communicate without barriers and measure what matters. BPI specializes in public affairs, corporate reputation and social impact. A growing firm with offices in Washington, DC, New York, Chicago and San Francisco, we work alongside our clients to bring integrated communications and advertising campaigns to companies, organizations, and causes from strategy to message to media relations to marketing.

Requirements

We’re looking for someone who is/has:

• A passionate and effective storyteller. Someone who knows how to write content and tell stories on different platforms for different audiences, while ensuring key details are consistent across all mediums.
• Experience designing and implementing communications plans that are aligned with the strategic direction of an organization and generate measurable outcomes.
• Existing relationships with the press that cover agencies, marketing and/or the communications industry.
• Proven ability in building and cultivating high-value media and press relationships.
• Excellent writing skills, both in long-form (op-eds, newsletters) and short-form (talking points, social copy)
• Marketing experience in an agency, publisher, or brand that touches the changing nature of communications.
• An in-depth understanding of marketing and communications channels (digital and content).
• Excellent interpersonal skills with the ability to listen well and positively represent the firm and our band.
• Ability to work effectively and positively with a range of individuals and working styles, and with people at all organizational levels including partners, senior leadership, staff, clients, vendors and others.
• A creative thinker and enthusiastic communicator with an entrepreneurial spirit.
• A sense of urgency to get things done one time, and on time.
• A proactive and disciplined self-starter with an innate curiosity for learning new things.
• Thrives in a fast-paced, dynamic and collaborative environment.
• The ability to effectively prioritize projects and produce results in a fast-changing environment.

Benefits

Location: Prefer this position to be based out of our Washington DC or NYC office (when we all return that is!), but are open to alternative locations

Employee Status: Full-Time, exempt

Salary amp; Benefits:

• The minimum salary expectation for this particular position is $120,000 dependent on relevant experience
• 100% company-paid healthcare, vision amp; dental for employees
• Matching 401k contributions up to 4%
• Generous vacation package
• Unlimited sick leave
• Generous holiday schedule
• 12 weeks of pai

Job Rewards and Benefits