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Content Marketing Manager Job in United States
Current Health , United States

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Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Requires Traveling
No
Career Level
Telecommute
Yes
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Apr 9, 2021
Last Date
Jul 9, 2021
Location(s)

Job Description

At Current Health, we're building technology and services to identify disease and bring treatment straight to the patient. When you join our team, you embark on solving some of the toughest clinical problems our society faces, delivering a platform that directly saves lives.

We partner with front-line healthcare providers and biotechnology organizations and face off against COVID-19, heart failure, lung disease, and cancer. If you want to tackle really hard problems, if you want to work in an intense, fast-paced environment where you get to touch and change real-lives on a daily basis, if you are driven to do things better, then we want to get to know you.

As a leader in a quickly evolving industry, we see content as a key way to share our expertise, voice our unique perspective, and help move the industry forward. This role, which can be based remotely anywhere in the US, will be responsible for the strategy and execution of high-quality content to engage prospects and customers alike. Your primary goals are to develop Current Health’s brand, establish Current Health as a thought leader, and grow the sales pipeline through content that people actually want to read.

While primarily responsible for content creation, you will also be a key stakeholder in the design and execution of content promotion strategy across digital channels, working alongside our internal marketing team and digital agency. This will require a solid understanding of email and digital marketing tactics and strong communication and delegation skills.

This is an opportunity to share a core part of our marketing strategy from the ground up. We’re looking for someone who is versatile, creative, and ready to roll up their sleeves!

What you will do:

  • Develop and own the content roadmap and promotion playbook
  • Help establish voice and tone of Current Health’s written content across channels
  • Create high-quality, thought-leadership content that spans all points of the buyer and customer journey. This could include but is not limited to blogs, whitepapers, primary research reports, webinars, videos and infographics.
  • Work with Demand Generation and Product Marketing to develop and execute integrated, multi-channel campaigns across owned web properties, social media, paid media, and email marketing.
  • Provide copywriting support with paid ad / email marketing campaigns and website development.
  • Stay on top of industry trends and leverage internal SMEs and Product Marketing to develop Current Health’s unique perspective that should shine through content.

Requirements

  • Strong writing background and storytelling skills
  • Passion for healthcare and healthcare technology
  • Understanding of how content can support digital marketing / SEO goals
  • Experience using data to drive decision making and prioritization
  • Experience working cross-functionally to achieve broader marketing team goals

Benefits

  • 401k contribution up to a maximum of 3% on base salary
  • 70% contribution towards Health, Optical and dental plans including partner and family.
  • 1 x Life amp; ADamp;D Insurance
  • Holidays: 33 days per year inclusive of public holidays
  • Flexible, autonomous working environment
  • Travel expenses covered
  • Spec your own environment
  • Employee Assistance Program
  • Team events
  • Monthly snack box

Job Specification

Current Health

Information Technology and Services - Amsterdam, United States