Senior Account Manager
Wasserman, United States
Job Description
Riddle amp; Bloom, A Wasserman Company, is an Ideas and Access agency specializing in helping brands including Microsoft and Amazon connect with the Next Generation of consumers. Our integrated approach allows our clients to understand and engage with high schoolers, college students, and young professional through behavioral insights, experiential marketing, digital strategy, physical activations, e-commerce solutions, and exclusive partnerships.
The Role:
We are looking for an Account Manager to join our rapidly growing team of college and youth marketing enthusiasts. As an Account Manager for our University Relations team, you will be responsible for facilitating meaningful interactions between brands and students on college campuses across North America. You will be responsible for developing and nurturing collaborative relationships with key campus contacts, and actively contribute to the success of client projects, playing a key role in all disciplines from strategic development to execution.
Key Responsibilities
- Develop a clear understanding of each client’s business, marketing goals, and program objectives, identifying how to enhance the student experience through client work
- Demonstrate best in class management of relationships with key university contacts, learning the ins-and-outs of each assigned school
- Partner with team members from Client Services team (Boston-based) to understand the needs of each client and provide campus-specific recommendations for marketing tactics and activations
- Serve as a liaison between campus contacts and Ramp;B clients to develop and execute on-campus marketing activations that benefit both parties
- Manage and coordinate on-campus client activations by overseeing event planning logistics, including but not limited to: locations, contracts, permits, etc.
- Track all campus learnings and activities in Salesforce by creating, updating and maintaining accurate documentation of communications and events
- Oversee 1-3 accounts based on scope
- Manage and own daily workflow of client projects to ensure timely, economic program execution; tasks include, but are not limited to, status documents, budget responsibilities and project management
- Communicate clearly the value-add of the University Relations team with clients when relevant for program work
- Ensure that all invoices are processed correctly - from vendors to university payments identifying and addressing issues
- Produce client-facing reports by gathering qualitative and quantitative program data
- Research higher education institutions, including campus trends, policies, procedures, event opportunities, campus contacts, etc.
- Assist in generating consumer insights by conducting primary and secondary research
- Lead and mentor teammates via communication, work ethic, urgency and demonstration of best practices
- Participate in agency brainstorms to help develop new, creative ways to engage Next Gen consumers
- Contribute to agency culture by actively participating in building positive internal relationships and maintaining enthusiasm toward day-to-day tasks and agency passion points
- Perform other duties, as assigned
Requirements
- Bachelor’s degree in marketing, communications, business or a related field
- 2-4 years of related work experience, ideally with exposure to events and experiential marketing
- Strong entrepreneurial spirit with eagerness to learn and grow in a fast-paced environment
- Values and respects the importance of organization and time management for effective multitasking
- Customer-service focus with outstanding interpersonal, written, and oral communications skills
- Creative thinker that is willing to think ‘outside of the box’ for the right solution(s)
- Self-motivated with proven ability to think quickly and problem solve
- Proficient in Microsoft Outlook, Excel, Word, and PowerPoint
Why Riddle amp; Bloom:
We are constantly striving to create a culture at Riddle amp; Bloom that fosters creativity, collaboration, and accountability. We are committed to investing in our team members, their personal and professional well-being, and celebrating the successes we know will come from our combined efforts. Our employee benefits include:
- Gracious holiday schedule and paid-time-off package
- Competitive benefits including medical, dental, and vision packages with company contribution
- Short and long-term disability and life insurance policies
- 401(k) plan with annual company contribution
Interested?
Send your resume and a brief cover letter telling us why you’re the person for the job!