Growth Marketing Specialist: Influencer Partnerships (contractor)
Helix, United States
Job Description
Helix Overview
This is a contract role for 40 hours/week.
Helix is an innovative direct-to-consumer brand platform, operating a portfolio of home goods brands.
Helix Sleep, our flagship brand launched in 2015, aims to change the way people sleep by bringing customization to the category through individually personalized mattresses for you, based on how you sleep. Each mattress is designed to your body type, sleeping position, and feel preference using our proprietary sleep technology. Birch by Helix is our all-natural and sustainable sleep brand, with 100% organic certified products. Finally, we recently launched Allform by Helix, our first step outside of the bedroom into the living room. Allform brings high-end product quality and extreme modularity to sofa category. All our brands celebrate the power of personal preferences and individuality.
We offer free shipping directly to your doorstep, a 100-night trial, and value-based pricing on all our products. Our top-rated customer experience team treats you like a person, not a commission. Since launching in August of 2015, the company has sold over a hundred thousand mattresses and has over 1 billion hours slept on our beds. We are growing rapidly. Helix is headquartered in New York City.
Job Description
We’re looking to bring on a Marketing Specialist who will play a key role in the growth of the brand through owning the development and expansion of our strategic marketing partnerships.
The core focus of this role will be helping to monitor and grow influencer marketing channels through testing new campaigns, measuring campaign success, and monitoring long-term campaigns. This role involves strategically managing partnerships and campaigns, producing creative content, and running data analysis to make the channel perform.
This is a direct-response marketing role with the primary goal of driving sales efficiently and at scale.
Responsibilities:
- Source, manage, and own the relationship with influencer creators across, but not limited to YouTube, Instagram, TikTok, Twitch, etc.
- Review sponsored content for accuracy and quality, suggesting feedback to improve performance and maintain high-quality content
- Maintain our media calendar with any new partnerships and/or changes in existing campaigns
- Onboard new partnerships, including putting together a contract, creative brief, setting up a landing page on our website, and sending promotional products to the partners
- Export, clean, and analyze data monitor campaign performance
- Manage billing and invoice management for our partnerships
Requirements
- 0-3 years of professional experience in Marketing
- Bachelor’s Degree (Marketing or Business degree preferred but not required)
- Strong project management skills, ability to prioritize tasks and own a project
- Extremely strong attention to detail and commitment to high-quality, accurate work
- Superb communication skills, patience with others, and ability to maintain and manage professional relationships
- Strong proficiency in Microsoft Excel / Google Sheets for in-depth data analysis (SQL and/or Google Analytics experience a plus)
- Experience leveraging data to analyze performance, create insights, and optimize campaigns
- Motivated self-starter with hunger to independently drive projects forward
Benefits
- We offer a competitive compensation, remote-friendly options, flexible hours, and a free Helix mattress for employees