SEO Consultant
TA Digital, United States
Job Description
Location: Chicago, IL | Work from home until the offices reopen | Travel Amount: 10% possible post pandemic
TA Digital is a digital transformation agency with 30-40% growth year-over-year focused on hiring leaders within the digital marketing space to support growth and build a scalable foundation for the future. Our vision is to provide innovative digital solutions and services by continuing to expand our leadership team and hiring superstars who may feel lost or marginalized within their current organizations.
If you feel:
- there are too many layers between you and decision makers
- that your current organization will not make the right decision even after you identify problems and recommend viable solutions
- you are ready for a bigger voice, larger platform or place for a stronger impact
then you should consider TA Digital because we are ready to talk to you!
Description:
Search Engine Optimization Consultant
The SEO Consultant is responsible for improving organic search visibility as part of a search marketing team. The ideal candidate is data-driven, organized and has the capacity to manage multiple projects simultaneously. The SEO consultant must have a proven track record of creating original, strategic search roadmaps, communicating value across multiple teams, working with development to implement changes and delivering updates / results to an executive audience.
This position requires expert knowledge of SEO tools and processes as well as the ability to effectively communicate and teach search marketing concepts to marketing team members, cross functional teams, and business stakeholders.
Responsibilities:
- Exhibit a mastery of technical SEO topics surrounding crawling, indexation, and ranking signals, both on and off site
- Identify technical SEO problems, utilize proper tools for research and discovery, and be able to provide recommendations and solutions
- Analyze and monitor site and page performance, extract insights, identify relevant trends and provide well-developed, proactive recommendations to exceed overall business search marketing goals and objectives
- Effectively evangelize the importance of search and best practices across the organization
- Develop advanced SEO strategy, including harnessing the insights of SEM, to meet immediate and long term company goals
- Gather and analyze competitor intelligence
- Provide on-page optimization including keyword generation, page titles and meta descriptions
- Make content recommendations that align with customer intent and desired customer experiences
- Communicate SEO strategies and goals and collaborate with internal teams, including designers, content strategists and writers, and product owners
- Create and deliver training on SEO concepts and tools
- Support development of new as well as refinement of existing SEO processes
- Drive implementation of emerging and advanced SEO tactics
Requirements
- Bachelor’s degree from an accredited four-year college or university. Preferred focus in Arts or Science with an emphasis in business, marketing, computer science or information technology
- Minimum of 4 years enterprise-level SEO experience
- Strong knowledge of search engine algorithms and experience using industry tools, i.e.
- Google Analytics, Adobe Analytics, Coremetrics
- Google Search Console and Page Speed Insights
- Majestic SEO, OpenSiteExplorer, Screaming Frog, SEMRush, Moz, Ahrefs, iQuanti ALPS
- Keyword Research Tools, e.g.: Google Adwords
- Working knowledge of SiteCore CMS platform a plus
- Knowledge of HTML coding, Javascript, CSS and CMS’s, schema/structured data
- Advanced knowledge of Excel and PowerPoint and the ability to visualize data and concepts effectively
- Ability to work effectively across a highly matrixed organization
- Strategic and creative thinking always focusing on innovative, but measurable solutions
- Strong communication and presentation skills spoken, written, and visual for internal creative and technical teams as well as executives
Benefits
Compensation:
Base Salary, Bonus, Benefits: Global Health, Dental, Vision, ADamp;D Insurance, Vacation / PTO / Holiday pay plus matching 401K, Tuition amp; Travel Expense Reimbursement as needed
About us:
TA Digital is the only global boutique agency that delivers the best of both worlds to clients seeking to achieve organizational success through digital transformation. Unlike smaller, regional agencies that lack the ability to scale or large organizations that succumb to a quantity-over-quality approach, we offer resource diversity while