SEO Lead
IANULY Talent Accelerators, United States
Job Description
Our client uses patented technology making it possible for anyone with a smartphone camera to create an interactive 3D model, complete with detailed measurements and powerful design features. The data produced is extremely valuable as it generates a single source of truth for the physical world allowing for more veracity throughout the home improvement and insurance processes. They have found an incredibly strong product-market fit across exterior home improvement, insurance, and financial services.
The Position:
**This is a Hybrid Role**
You will contribute by:
Owning and executing the Content Marketing amp; SEO strategy and driving funnel optimizations across the user experience. You’ll stand up the company's Content Marketing and SEO strategy from the ground up, showing early wins and scaling on your successes. You’ll refine conversion optimization efforts, to ensure the company makes the most of its organic traffic. You will use tools like Braze to set up systems of lifecycle touchpoints to drive key behaviors.
Finally, you will work cross-functionally with the rest of the Growth team as they drive the full funnel strategy and with the Marketing team on creative development.
Requirements
- 5+ years of broader Growth Marketing experience
- Familiarity with Tableau (or other Business Insight tools)
- 3+ years of direct B2B Content Marketing amp; SEO experience
- Strong ability to organize and communicate large, complex initiatives and parallel work streams that involve many cross-functional stakeholders (both verbal and written)
- Ability to build and manage strategic content calendars
Benefits
- Competitive salary and meaningful equity in a fast-growing company
- Comprehensive medical, dental, and vision coverage for you and dependents
- Unlimited and flexible vacation policy
- Our client supports work/life balance and offer generous paid parental and new child bonding leave
- Mandatory Self-Care Days - A day set aside each month to allow employees to recharge
- Remote Wellbeing Resources - Our client provides recurring fitness classes, meditation/ mindfulness tools, virtual therapy, and family planning assistance
- Learning - Our client encourages continued education and will help cover the cost of management training, conferences, workshops, or certifications