Influencer Marketing Campaign Manager (Bilingual) at MediaMonks LA
MediaMonks, United States

As an Influencer Marketing Campaign Manager you will be responsible for managing several mid-level campaigns on a retainer basis for a key integrated client. From start to finish you are the key point of contact for the client for influencer campaigns, as well as the key point of contact for MediaMonks team members during execution.

You will lead various campaign teams throughout campaign execution, consisting of several specialists such as Digital Marketers, Designers and Influencer Specialists. These teams are international, and include our LA-based brand partnerships and strategy team, social media, creative, digital marketing and influencer execution teams at the HQ in LA.

Throughout the campaign execution, you will manage collaborations for a key brand and account which requires ongoing influencer strategy and long-term partnership management. Strong project management skills are crucial. You will gain in-depth knowledge of our network of bloggers, vloggers and social influencers. With this knowledge, you will oversee the optimal matchmaking, together with our matchmaking team, between our influencers and the international brands we work with. You will write briefings and be expected to independently reach-out and negotiate collabs and take the lead from A-Z.

In addition, strong account management skills are of essence. It is your role to not only lead the campaign team throughout execution, but also to lead the client every step of the way and grow the relationship. You are the point of contact for our clients from campaign kick-off to final delivery. Safeguarding timing plans and budgets are your responsibility, while keeping our clients happy delivering high performance campaigns.

Responsibilities:

• Responsible for accounts on a project basis;
  • Build strong relationships with clients during campaign execution
  • Maintain day to day contact with our clients
• Run large campaigns with the oversight of senior team members
  • Be responsible for the budget management on your running campaigns
  • Be responsible for on-time delivery of your campaigns
• Responsible for the execution, management and quality control of your campaigns;
  • Develop and adjust influencer strategies on ongoing basis for optimal performance
  • Review the influencer selection and write briefs for your campaigns
  • Reach-out to influencers including celebrities and negotiate with influencers
  • Monitor and steer campaign budgets and make sure set campaign KPIs are met
  • Develop influencer contracts (along with the Legal department)
  • Develop content plannings and review creative content
• Ensure optimal communication within the campaign teams at all stages of the campaign;
  • Show leadership and manage campaign teams throughout execution
• Contribute to producing campaign assets and participate in on-set productions

Requirements

• Fluent in English and Spanish
• Able to identify rising and established Latino talent ranging from Spanish-dominant to Bicultural/Bilingual
• Knowledge of the Southern California area
• 4-6+ years work experience in an international digital marketing or advertising agency
• Strategic and creative leader to co-create ideas with influencers that deliver on strategic briefs that range from seasonality to creative platforms
• Strong experience creating influencer marketing campaigns. Social media campaigns a bonus.
• Strong working knowledge of digital marketing and advertising
• Strong competencies in campaign and account management
• A strong personality who is able to work autonomously and within a team
• Excellent problem solving skills, high levels of accuracy, and attention to detail
• A structured way of working with excellent attention to detail and an eye for quality content
• Negotiation skills
• Experience in budget management and tracking

Benefits

Working at MediaMonks is arguably the coolest thing to do right now. You’ll be joining a highly ambitious company on a global mission to become the best (and most humble ;-) ) production partner in any field and market, while enjoying a one-of-a-kind company culture.

If you meet and exceed this profile, stop playing on your phone and send us your best application so far. Please be attentive to the requirements and accompany your application with a custom cover letter detailing why you’re the right Monk for the job.

MediaMonks is an equal opportunity employer and is committed to equal opportunity for all employees and applicants. The Company recruits, hires, trains, promotes, compensates, and administers all personnel actions without regard to race, color, religion, sex, sex stereotyping (including assum

Job Rewards and Benefits