Content and Product Marketing Manager
illumis, United States

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
Bachelor's Degree
Total Vacancies
1 Job
Posted on
Jul 14, 2021
Last Date
Aug 14, 2021
Location(s)

Job Description

illumis is looking for a great writer and storyteller to lead our marketing and content development efforts.

At illumis, we build products to help access and leverage the vast world of public data. We integrate data from thousands of sources and make it easily accessible and actionable for our customers. They rely on our platforms to provide them with the information they need to know, when they need to know it. There are many exciting ways for us to communicate these stories. If you’re a great writer and storyteller, talented in understanding, navigating and illuminating data, innately curious, and excited to take an entrepreneurial approach and try new things, you’d be a great fit for our team!

As our first marketing hire, you’ll take the lead in planning and executing our communications strategy, positioning our products, and developing copy, materials and content. You’ll create compelling stories highlighting how our customers are using our products, and about (and using!) the data we aggregate. This could range from analyzing lobbying data or campaign finance data from all 50 states to explore influence campaigns, to developing newsletters and creating product marketing and positioning materials for our business development team.

This role is both broadly strategic and intensely tactical, and you’ll have substantial strategic ownership and a real impact. You’ll be planning marketing and content strategies and reporting to our founder and CEO and executing on the nuts and bolts of it all, learning and iterating as we go.


In this role, you will:

  • Develop valuable and engaging narratives and content around illumis’ products, as well as broader analyses highlighting the data we aggregate
  • Expand and enhance our online marketing efforts and digital presence, and strategically distribute content
  • Develop and expand our marketing distribution channels and relationships
  • Develop and execute on strategies to generate inbound leads (this, ultimately, is the primary way we’ll evaluate effectiveness of tactics)
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals

Requirements

Qualifications:

  • 3+ years professional experience in journalism (especially a data-driven focus), analysis, research, content development, marketing, or communications
  • Exceptional writing skills and a love for great copy and clear communication
  • Experience analyzing data and producing content based on data, and writing strong analytical content
  • Experience with marketing platforms like HubSpot and online advertising (and/or enthusiasm for learning quickly)

Benefits


  • Full health, dental, amp; vision
  • Flexible leave policy
  • Team happy hours!

Job Specification

Job Rewards and Benefits

illumis

Information Technology and Services - New York, United States
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