Sr. Data Analyst, Player Experience
Jam City, United States

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Oct 14, 2021
Last Date
Nov 14, 2021
Location(s)

Job Description

As a leading mobile games developer, Jam City is looking to level up our talent. We’re searching for innovators who consider themselves dynamic, collaborative, and thrive in a fast-paced environment.
PERKS amp; BENEFITSUnlimited Vacation, Paid Sick Days amp; Holidays100% Employee Covered Medical, Dental, Vision Plan Base PlanLife Insurance, 401k, Flexible Spending Accounts, Commuter Benefits amp; MoreCatered Lunches amp; Well-stocked KitchensYoga amp; Wellness ActivitiesHappy HoursCompany EventsDog Friendly
Jam City is looking for a Sr. Data Analyst of Player Experience and Insights. Reporting to the Director of Player Experience and Insights, this individual will support game, player experience, and marketing research initiatives for a number of our mobile games.
In this role, you will work closely with the research teams (Player Experience, Consumer Insights, UX Research) and cross-functional teams on a number of in-house qualitative and quantitative research research projects from inception through analysis and game implementation. Projects include managing our Experience Management platform, player feedback analysis across multiple listening paths, app store and social reviews using sentiment analysis, player journey analysis, player churn analysis and prediction modeling, and text analytics using Machine Learning and advanced semantic search. Additionally, this individual will play a key role supporting and leading activities related to personalization of our games using player segmentation data and other operational analytics.
Our ideal candidate loves mobile games and possesses a strong curiosity and passion to understand what types of data that help us understand the whys that drive player behavior and decision-making. They will be adept at data collection, analysis, and recognizing opportunities with our games using data, as well as new approaches and original thinking.RESPONSIBILITIES
  • Inspire a player-first culture across Jam City. Partner with Director, Player Experience amp; Insights to define the overall player experience strategy ensuring all leaders have a clear understanding of the company’s vision and goals for player experience excellence, and of their organization’s respective contribution
  • Drive positive player experiences that create improved loyalty, retention and growth, building on the voice of the player feedback, and qualitative and quantitative data
  • Develop and execute the player journey map, develop listening points in the journey (discovery, install, FTUE, usage, etc.) and evolve a strategic roadmap for each point in the journey. This will involve identifying major pain points, making recommendations and setting measurable outcomes.
  • Define motivational segmentation of player base across games and identify strategies to improve the player experience across relevant business units (data science, UA, product marketing, live service strategy, etc.)
  • Lead personalization efforts across games in partnership with data science and game teams. Create alternate messages, art, pop-ups, etc. across the player journey for different motivational segments. Ensure data layer via DS tools matches the targeted messaging to the right player. Test personalized feature experiences such as events and refine as needed.
  • Implement and manage Jam City’s Experience Management (XM) platform, Player Beat. Partner with CI, Marketing and Game Teams to set up reporting dashboards. Partner with Data Science to ensure analytics data is ingested into and exported out of the XM platform. Monitor key experience metric changes over time and report insights to key stakeholders to improve AEM. Create systems that alert game and support teams in real-time of critical player experience issues observed in experience metrics and/or player feedback
  • Report XM metrics at KPI meetings for high priority titles and work closely with game teams to identify high opportunity areas for each game.
  • Understand game metrics to inform hypotheses and recommend A/B testing experiments with clear and measurable success criteria.
  • Create strategy for churn listening path across high priority titles. Identify primary reasons for churn and partner with game teams to decrease pain points.
  • Lead all App Store review analysis for Player Beat games and for key competitive titles to identify opportunities for Jam City games.
  • Partner with CI to identify new players for Insider Recruiting based on specs from PMs. Work with CI project managers to recruit new players each quarter.
  • Advocate for best practices (internal and external) and implementation of those practices across all Jam City games: Present weekly/monthly updates at cross functional and research meetings // Inform internal teams of noteworthy wins (and losses) // Inform stakeholders of big wins (and losses)
QUALIFICATIONS
  • 5+ years of res

Job Specification

Job Rewards and Benefits

Jam City

Information Technology and Services - San Jose, United States
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