Public Relations Manager
Crystal Cruises, United States
Job Description
Crystal Cruises is seeking a seeking a strategic and skilled public relations professional to manage the PR strategy for Crystal Cruises. In this role you will develop communication strategies to engage travel agents and guests, increase brand trust, and cultivate and maintain positive relationships with media contacts.
Responsibilities and Accountabilities
Develop public relations strategies for the launch of the new Crystal Cruises
Develop and produce high-quality, informative, and interesting press releases, press kits, and related materials
Maintain excellent relationships with media
Analyze media coverage; develop responses when needed
Organize promotional events, press conferences, tours, visits, and exhibitions
Create and manage PR budgets, deadlines, objectives, and schedules
Develop weekly, monthly, quarterly and annual media activity reports
Author internal/external operational communications to guests and travel agents
Perform other job-related functions as assigned
Requirements
Bachelor's degree in marketing, journalism, business, or related field
5+ years of experience in PR or a related field
Experience with technologies and best practices for media campaigns across multiple platforms
Proficient in Microsoft Office Suite
Outstanding communication skills