One in two people experience debilitating back, neck, shoulder, or joint pain but traditional treatments have failed to meet their needs. Physical therapy can be expensive and hard to access; appointments often involve long commutes and missed work. Making matters worse, unresolved pain can trigger the overuse of opioids and surgeries.
Join us in reimagining healthcare from the ground up. We’re making high-quality care accessible by pairing wearable sensors and computer vision with a world-class clinical team. Hinge Health puts a digital clinic in every member's pocket. Now millions of people can access personalized digital care from a physical therapist, guidance on behavior change from a health coach, and expert consultations with an orthopedic surgeon. With a single app and wearable technology like our Enso device, we’re helping to reduce pain, surgeries, and opioid use.
Here at Hinge Health, we welcome all applicants and know a diverse team makes us better and stronger. We look for individuals who embody our leadership principles and we value varied experiences and skill sets. Beyond specific work experience, we also look for unique capabilities and skill sets that are key indicators an applicant will thrive in our fast-paced, frequently evolving environment. If this sounds like the kind of place you’d like to be part of, please apply - we would love to hear from you!
Work From AnywhereHinge Health Employees have the flexibility to work anywhere, within the country they are hired.About the RoleWe are looking for an experienced Consumer Senior Product Marketing Manager with a passion for bringing new products and experiences to life. You will help us drive marketing research insights, go-to-market planning and launch of new products. You will also develop and execute marketing moments working together with Product teams, Creative, Enrollment Marketing and Comms.If you have a proven track record of driving marketing strategy and execution, care about understanding and delivering value to consumers, and are passionate about helping people move beyond chronic pain, we’d love to meet you.
WHAT YOU’LL ACCOMPLISH
- Develop marketing strategies with product leaders that align and provide value to company objectives
- Leverage and conduct market research to inform of marketing strategies and develop knowledge of audience needs and wants
- Develop messaging and positioning that clearly communicates our value prop and differentiators to target audiences
- Collaborate with stakeholders to translate business and investment decisions into actionable marketing plans; inclusive of seeking budget approval and anticipating marketing results.
- Lead complex GTM campaigns across multiple channels
- Write briefs for the performance, brand and creative marketing teams which define tactical and communication channel measures of success
- Analyze marketing performance metrics, ensuring continued success to marketing goals
- Partner with stakeholders to conduct trade-off analyses and inform priority of marketing efforts
- Leverage expertise of the brand and performance marketing teams to identify testing opportunities, optimize marketing communications, and to incorporate findings into future communications
- Build from scratch the consumer PMM function
WHAT WE'RE LOOKING FOR
- 10+ years of consumer product marketing or relevant experience
- Bachelor's Degree in Marketing or Business, MBA preferred
- Demonstrated ability of managing and prioritizing a diverse set of projects independently
- Excellent communication skills, written and verbal; able to communicate at all levels of an organization and build trust with internal stakeholders
- Strong project management and execution skills, leading complex projects
- Proven track record of building and executing against powerful GTM strategies
- Confident self-starter with a willingness to work both autonomously and with cross-functional partners, in a dynamic and fast-paced environment
WHAT YOU'LL LOVE ABOUT US
- Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live
- Modern life stipends: Manage your own learning and development budget and use the mental health and lifestyle stipends to cover your favorite wellness services, workout classes, gym subscriptions, and work-from-home equipment
- Flexible vacation and paid time off: Full-time employees have full flexibility to choose when, how, and why they take time off to rest and recharge
The range of base salary for the position is between $112,500 - $204,200, plus equity, and benefits. Please note that the base salary range is a guideline, a