Client Strategy Insights Partner
Basis Technologies, United States

WHO WE ARE
Basis Technologies delivers software and services to automate digital media operations for more than 1,000 leading agencies and brands.
Our comprehensive ad tech platform, Basis, supports the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place.
We are deeply committed to building software that will change the ad tech industry for the better and are equally dedicated to building an inclusive culture of highly motivated individuals who create a positive and supportive environment together. We invest in our culture and support our employees so they can do their best work.
Basis Technologies is headquartered in Chicago, with beautiful offices also in Dallas, Denver, and New York to name a few. Our employees have the flexibility to work in one of our office locations, completely remote, or a hybrid of the two. Please note, we are hiring on a remote working basis only in the U.S. and Canada.
ABOUT THE ROLE
The Media Services team is a passionate 250+ person group with one goal, to deliver digital solutions that move the needle for our client’s business while providing Raving Fan service. Through a combination of SMES in the areas of ad operations, analytics, media planning/buying, programmatic, search, social and strategy development, the services team has their pulse at the forefront of what’s happening across the digital landscape. This team develops bespoke solutions designed to help clients maximize their budgets and achieve their KPIs. Working closely with the client development team (sales), a primary focus of the services team is to win, grow, and retain business among a diverse portfolio of clients. The services team is responsible for stewarding $500M+ in paid digital media annually. The team has an exciting and collaborative working dynamic that amplifies Basis’s winning culture.
WAYS YOU'LL CONTRIBUTE
Reporting into the Group VP, Client Strategy amp; Insights, you will be joining Basis’s Client Strategy and Insights Center of Excellence. You’ll be part of a team of strategists with a diverse set of skills across consulting, media amp; investment strategy, marketing strategy, consumer insights, performance media, and innovation.We’re looking for someone with a creative and strategic mind, a sharp POV, and a passion for solving client business challenges. You’re right for this role if you have a drive for growing businesses across a portfolio of diverse clients and you know when to look beyond the brief for the real opportunity. You must have curiosity and enthusiasm for immersing yourself in strategic intelligence and know how to combine this with audience insights that produce actionable strategies.
Other ways you will contribute to the team are by:

• Becoming a trusted advisor and thought leader to key clients. Act as a consultant and partner to senior-level clients helping align marketing priorities and business needs beyond media
• Maintaining and sharing your POV based on the macro trends shaping your client’s business and the broader trends impacting media strategy and consumer behaviors
• Working with media planning counterparts to identify opportunities for business expansion and revenue growth among assigned clients
• Partnering with media planning and research teams to create strategic recommendations that inspire holistic media plans and ideas, and develop a plan for measurement and effectiveness with analytics counterparts
• Bringing a high level of creativity, curiosity, and passion for learning to every opportunity
• Facilitating partnership and collaboration with external agency partners to holistically address client needs
• Helping other teams elevate their thinking and go beyond their client’s brief
• Leading and supporting new business activity by hands-on participation through ideation sessions, strategy planning and overall presentation development
• Being brave enough to challenge a convention, while also being understanding of business realities
• Contributing to the strategic health of the client business and relationship with Basis (measured by NPS)

WHAT YOU BRING TO THE TABLE

• A minimum of 10 years of relevant experience with strategic planning, communications planning, or similar functions that bridge an understanding of marketing, media, and consumer insight
• Proven track record of new and interesting thinking
• Prior experience influencing and partnering with senior-level clients, becoming engrained in their business, and acting as a consultant
• Business acumen and persuasive presentation (writing and presenting) skills required to speak to all levels within a client organization
• Successful new business conversion across various sizes and categories of clients
• Experience developing strategy for both digital and traditional media with an under